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Summer campaign for Bordeaux En Primeur

Gepost door JohnCopier 
Summer campaign for Bordeaux En Primeur
22 May 2020 14:53
Summer campaign for Bordeaux En Primeur

After the shock of En Primeur week being suspended and with time for a rethink during lockdown, the Union des Grands Crus de Bordeaux (UGCcool smiley is rescheduling the presentation of the 2019 vintage next June, as a prelude to the marketing campaign. “A large majority of producers, merchants and customers have now agreed that the lesser evil is to hold an En Primeur campaign this summer”, claimed Ronan Laborde, chairman of the UGCB.


[www.vitisphere.com]

John

Life is always better when I wine.

Koken is meer dan een recept.
Re: Summer campaign for Bordeaux En Primeur
22 May 2020 18:46
Bordeaux’s Fractured Futures Campaign

The 2019 vintage is in barrel, quality TBD. But with the wines remaining untasted, at what price, if any, will buyers bite?


[www.winespectator.com]

John

Life is always better when I wine.

Koken is meer dan een recept.
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